Logical Expressions logo  
Newsletter Blog About LEI Books Store

 

Check out what readers
say about our writing...

Self Publish Your Own Books

Self Publishing Assistance Just for Book Lovers

If you love books, you want to create a book you can feel good about handing to friends, family, and clients.

We know how you feel; we love books just as much as you do.

Thanks to advances in technology, you can self publish a high-quality book without spending thousands of dollars in printing or warehousing cartons of books in your garage.

The Publishize System publishize

You may have shied away from the idea of using print-on-demand (POD) technology in the past because it is often associated with low-quality books from vanity or subsidy presses.

The reality is that POD is simply a method of printing: a book is only printed when it is ordered ("on demand").  POD is at the heart of the "Publishize System" we use. The reasons we take this approach are:

  • Good distribution (via Lightning Source)
  • Low cost of entry (and risk)
  • Zero inventory (or very small)
  • Higher profit (thanks to lower discounts)
  • No subsidy press stigma. (YOU are the publisher of record if you buy your own ISBNs and avoid "self-publishing companies" like Lulu and iUniverse.)

Quality Book Layout and Design Services for Self Publishers

In addition to educating aspiring authors about self-publishing, we also offer book interior layout and cover design services. Our specialty is creating high-quality artwork that is as professional as possible.

Just because your book is self-published doesn't mean it can't be GOOD.

Our goal is to help you create a book you would love to read yourself. Our best clients love reading and books as much as we do and care deeply about the finished product.

In fact, we treat your book as if it were one of our own. With our own books, we take advantage of fairly recent advances in print-on-demand technology because we feel it's a less wasteful, more affordable way to publish books.

We love explaining this exciting new process to other aspiring authors and entrepreneurs who may not realize that these options exist.

Self-Publisher Education & Mentoring

We have literally "written the book" on how entrepreneurs can quickly and affordably self publish a book. Our award-winning book Publishize: How to Quickly and Affordably Self-Publish a Book That Promotes Your Expertise explains how you can publish a book without losing your shirt.

In Publishize, we explain how you can avoid a lot of the pitfalls inherent in the traditional publishing model, such as archaic returns policies, distribution, and inventory storage costs.

NOTE: We offer book publishing services such as consulting, layout, and design for self publishers. We are not a "self-publishing company" (aka subsidy press) and encourage people to learn why these companies can cause you to LOSE or WASTE money on your project. (Check out this article "Are You Really Self-Publishing or Not?" for more information.)

We do not act as a middleman. It's your book and you keep 100% of ALL the money from ALL of your book sales.

Nonfiction Book Publishing Services Designed for Entrepreneurial Authors and Self-Publishers

Our "Publishize System" takes advantage of print-on-demand and online publishing to help you improve awareness of who you are and what you do. The term "publishize" marries two terms: publish and publicize. The result is a powerful combination that helps you transform your words into dollars. By publicizing yourself through publishing, you can earn passive income and generate publicity.

With our "Publishize System" you can self-publish a quality book that promotes your expertise, establishes credibility, and attracts new clients.

What Do You Want to Do?

Write Your Book

Get Help Finishing Your Book Manuscript

Get the support you need to finish your book now.

  • IdeaWeaver Writing and Creativity Software - the software we use to write our own books
  • Book Brainstorm Consultation - jumpstart your book project
  • Book Blueprint - finish your book in as little as 90 days
  • Book Completion Plan - a customized plan to finish your nonfiction book manuscript

Publish Your Book

Get a Professional Look with our Book Production Services

Transform your manuscript into a finished book.

  • Interior Layout - a quality book layout in Adobe InDesign
  • Book Cover Design - four-color book covers
  • Editing - copyediting, substantive editing, or manuscript review
  • Indexing - using Adobe InDesign
  • Self-Publishing Business Toolkit - ISBNs, LCCNs, information on printing with Lightning Source
  • Publishing Agency Program - Complete turnkey publishing service

Promote Your Book

Sell More Books Online with Book Marketing Services

Online book promotion that doesn't break the bank.

  • Self-Publisher Web Sites - a custom Web site that you can update yourself.
  • Self-Publisher Web Site Critiques - find out why your Web site isn't working
  • Self-Publisher Web Site SEO Review - learn why no one can find your Web site
  • Book Marketing Plans - get a written to market your book online
  • Promotional Writing Services - Web site copy, autoresponders, online newsletters

The Publishize system is not for everybody. We work with nonfiction authors exclusively. If you write fiction or poetry, we are not the right people to help you.

Our best clients are book-loving entrepreneurs who are passionate about their subject and have a message they want to share with the world.

Why Publishize?

The Publishize System cuts through the information overload so you can smoothly integrate self-publishing into your business.

Imagine how you would feel if:

  • your book were on the shelves many months before traditionally-published competing books that cover the same time-sensitive topics?
  • you had your own company imprint on the books you publish?
  • you could hand a copy of your book to customers and prospects, rather than just a business card?
  • your customers told you how your book helped them?
  • readers of your book started calling your business when they need help in your area of expertise?
  • you could make ten dollars on every book you sell, rather than twenty cents?
  • you had full control over the layout and design of your book?
  • you could update the cover or internals of your book at any time to correct errors or add clarity?
  • you had total control over when your book is published and when it goes out of print?

Book publishing is no longer the domain of big companies with big budgets. It is now possible to operate a successful publishing business out of your home office, and you don't have to give up your garage to store crates full of books!

Enjoy Free Self-Publishing Articles for Nonfiction Book Authors

Book Writing

Book Publishing

Online Book Promotion

Get Helpful Publishing Articles Every Week!

7 stepsThe Publishize Newsletter is packed full of information and inspiration for new independent publishers, self-publishers, and online entrepreneurs (aka "infopreneurs").

The newsletter comes with TWO free reports: "7 Steps to Self Publishing Success" and "The Nine Lives of Content: How to Turn Just One Idea into Multiple Products That Promote Your Expertise."

Sign up below for our free Publishize Newsletter.
We'll never share your email address and you can unsubscribe at any time.

Email

Name


Find Out What the Life of a Small Independent Publisher is Like

Read our blog and find out what it's like to run a publishing company from a tiny town in Idaho (our blog posts fall into these general categories):

Ask Questions in Our Free Discussion Forum

We also have an online Forum where you can ask questions about the Publishize System, and our many Web sites, books, and products. Get answers to questions like these:

Publishing Questions

IdeaWeaver Questions

Find Products for Publishers and Do-It-Yourselfers

In our store, you'll find the complete list of the downloadable products, books, and consulting services we offer.

So Why Self Publish Anyway?

Being a published book author establishes you as an expert and gives you tremendous leverage, so clients start coming to you.

Published authors enjoy:

  • Instant credibility
  • Increased PR opportunities
  • The ability to command higher fees
  • Tremendous personal satisfaction

In addition to being able to call yourself a book author and earn money from selling books, a book gives you amazing promotion possibilities. Members of the media quote book authors constantly.

If you've written a book on a topic, you know more than 98% of the world on the subject. A book can lead to speaking engagements and partnership opportunities as well.

Becoming a book author is an effective way to attract clients and improve your credibility. But it can be difficult to get published.

Does this sound like you?

  • "I've sent queries to dozens of publishers and only have a big collection of rejection letters to show for it."
  • "Self-publishing is so complicated it gives me a headache."
  • "A lot of those POD self-publishing companies seem like a big rip off."
  • "I tried to lay out my own book and it looked so bad I was embarrassed to show it to anyone."

Many people start by trying to get a traditional book contract but become discouraged by all the "hoops" you need to jump through. So they turn to self-publishing. But that avenue is complicated too. If you have decided to expand your business to include self-publishing, we can help.

If you're tired of being "Out of Sight, Out of Mind," visit our...

Write Your Book,

Publish Your Book,

or Promote Your Book

...pages to learn more about how we can help you. If you still have other questions, just send us an email.

James Byrd and Susan Daffron

Learn How to "Publishize" for More Book Profits

Get the Publishize Newsletter & TWO free reports!

Email

Name

You get TWO free reports The 9 Lives of Content and 7 Steps to Self Publishing Success too!
9 lives of content and 7 steps


Check Us Out in REDBOOK!
Read the article about us in Redbook Magazine (photos too!)

Click to verify BBB accreditation and to see a BBB report.
Logical Expressions is a proud member of the BBB Online Reliability Program


self-publishers online conference

Visit SPOC
Live Long & Publish!



All contents of this site Copyright 1997- © by Logical Expressions, Inc.
Logical Expressions, Inc. · 311 Fox Glen Road · Sandpoint, Idaho 83864
Phone: 208-265-6147 or 208-265-3646
Click here to contact us and request information or send feedback